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The MyMarketingDept. Inc Small Business B2B Marketing Blog is a great source of insights, tips and ideas about generating B2B sales leads. Our focus is on helping small business get practical solutions to grow sales every day.

About the Author

B2B Marketing Consultant

Robert Hennessey is a Marketing Consultant, Inbound Marketing specialist, and B2B Sales Lead Generation Practitioner. His focus is helping small business and very small businesses generate business-to-business sales leads. Always pursuing new approaches to applying customer-centric marketing to effective online and offline sales lead prospecting.

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Marketing Automation Are You In?

 
Managing Marketing Operations

We all are bombarded by emails about B2B marketing automation every day. So we thought you might be interested in learning more about the trends driving the frenzy in business marketing automation.

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What Makes Small Business B2B Marketing So Difficult?

 
small business marketing

The reason that many small business owners find business-to-business marketing difficult is because, it is difficult.

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What Social Media Marketing Doesn’t Mean to Me

 
Social Media Marketing

In the age of social media, I can tell you what Social Media Marketing doesn’t mean to me as a B2B marketer.

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Outsourced Marketing What's Important?

 
Outsourced Marketing

The key element you need to look for in hiring an outsourced marketing consultant is probably not what you think.

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How to Generate B2B Small Business Sales Leads

 
B2B Small Business Sales Leads

How to generate B2B small business sales leads is often a challenge and confusing proposition. This is especially true now, when every day it seems we are bombarded by this new marketing or that new marketing instant solution to b2b sales lead generation. The truth is there is no instant solution. Generating B2B sales leads takes work and persistence. 

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Small Business Trade Show Marketing 5 Tips

 
small business trade show marketing

Trade shows have been a staple of small business marketing because they project your brand and facilitate customer contact in a captive environment.

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B2B Collaborative Marketing the New B2B Social Media

 
B2B Collaborative Marketing

What is collaborative marketing and why could it be the preferred marketing approach for small businesses selling B2B products and services?

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Are B2B Social Media Platforms Failing Small Business?

 
Social Media B2B Small Business

Just as the B2B social media platform, LinkedIn is growing successfully, are we beginning to detect a fall from grace among small business B2B professionals?

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New Small Business B2B Marketing Dilemmas

 
B2B Marketing Dilemma

How do you as a small business deal with the new marketing dilemmas? That’s right, dilemmas plural. So what are the new marketing dilemmas?

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How to Write Effective Business-to-Business Website Content

 
B2B Website Content

Writing effective business-to-business website content is critical to converting website visitors to leads and then customers. I think we can all agree that most business people go to the Web to find solutions to their business problems. Business people are not waiting around for someone to contact them and say, “Hey, I have a solution to your problem.”

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